KHOU and Zen!

This year, KHOU and Zenfilm collaborated creating pieces visually telling Houston’s diverse narrative. KHOU Creative Director, Dale Lockett, and Zen’s Producer Rebecca Wells, and Director W. Ross Wells were at the helm of the creative team that composed two spots; “Conversation Starter”, a 60 second promotional spot for KHOU 11 Weather Image, and “We Stand”, a 30 second promotional spot for KHOU-11 News. Both of these spots won Emmys at the 2016 Lone Star Emmy Awards.

“We Stand”, the first spot of our poetry campaign, incorporated the artistic talents of Houston artists: Anat Ronen, muralist, and poet, Rain the Poet. The 30 second promotion won Rebecca Wells, Zenfilm’s amazing producer, her first Emmy. Aired during Super Bowl 50, it is the first of the Super Bowl Poetry Campaigns spot to be awarded. In our second iteration of our poetry campaign created with the promotions team at KHOU, “Roll Up Your Sleeves,” Houston poet Brother Said narrates visuals of the cities present while alluding to the grit of our past.

This campaign was an amazing opportunity for Zen to collaborate with artists of diverse mediums within our own city and express our pride.